10 Tips for Marketing Your Business with Facebook Pages | facebook pages

10 Tips for Marketing Your Business with Facebook Pages

promote your facebook page for free

In the process of looking for ways to increase sales, you have probably realized the root question in any marketing campaign is “How do I get information about my business in front of people?”  Before you even decide on the content of your marketing message, you have to know that people will see it. That means knowing where people will be.

Facebook is where people are, with over 1.3 billion active users. And on any given day, 48% of them log on. You can target your desired demographic in that enormous audience by creating a Facebook Page, so let’s look at some ways to use a Facebook Page to market your business.

  1. Create a page. That is your starting point, so don’t put it off. It is quick, easy and free. You can have a Facebook page for your business up and running in less than an hour, and you can refine it as frequently as you wish.
  1. Add a cover and a profile picture. Some graphic representation of your business (a photo or your logo, for instance) will create brand awareness for that image. People that have visited your Facebook Page will have a connection with all of the information they have received there whenever they see that it.
  1. Add a “Call to Action.” On the Cover area of your page, set up a call to action. Use it. Also use Call to Action buttons or links in your posts and in ads you create. Responses to a Call to Action build your fan base and create alternative ways to market to those fans.
  1. Add a description of your business. This is the first place visitors will see information about the nature of your business. You have two places for descriptions – a short one (155 characters) and a long one. Use both.
  1. Add contact information to encourage prospects to find you. Add your address, telephone number and website URL to your page. Some businesses will use a Facebook Page in lieu of a website. If you have a website, though, a leading function of the Facebook Page will be to drive traffic to it.
  1. Post on your personal Facebook Profile to acquaint your friends with your Facebook Page. Ask them to Like your Facebook Page. (Another Call to Action!)
  1. Through your Page, connect with Facebook Groups that have the interests that you expect your customers will have. There is no better way to increase your business’ exposure quickly.
  1. Start posting and do it often. You increase the chances of any given Facebook fan seeing your post when you post at least two or three times per day.
  1. Do not post only ads on your page. Your main reason for creating the page is to increase your business, but an advantage of Facebook over most marketing tools is the ability to build a relationship with prospects. Give them reasons to like you. Give them entertaining and informative posts, as well as ads.
  1. Allow others to post to your Page. This provides an opportunity for two-way communication with prospects – another step in building a relationship rather than merely dispensing ads. There are options available to provide monitoring so you can protect your page from inappropriate language, for example.

Start with your Facebook Page to grow brand awareness and respect from visitors to your Page. This one tool can start an exponential growth spurt.

10 Tips for Marketing Your Business with Facebook Groups

10 Tips for Marketing Your Business with Facebook Groups

The key to marketing success is getting an effective promotional message about your company in front of large numbers of potential customers. Facebook Groups is an excellent tool for making large numbers of people aware of your business, your products or services, and your message. For dramatic increases in the visibility of your company, you might:

  1. Search Groups for interests that you would expect your customers to have. For example, if you sell camping gear, search for groups using keywords like camping, hunting, or outdoors. You will find many groups that are relevant to your business. Don’t hesitate to join them all.
  1. Post to those groups, and do it often. Posting more than once a day is helpful. More posts increase the likelihood that any individual member of the group will see your post. Since you may be joining dozens of groups, unique posts for each group would be impractical. Create posts that can be used across the whole range of groups you have joined.
  1. Use images in your posts. Images get far more interest and response than simple text posts.
  1. Include links to your website or a call to action (“Click for more information” for example) with images. Your first goal is to build exposure, and a large fan base is evidence of that growing exposure. You want the group’s members to go to your Facebook page, where they will find more information about you, your company and your products.
  1. Create some item that can be emailed at regular intervals. Whether in posts to the group or on your Facebook page, you should have a call to action – Sign Up For My Newsletter, for example. When visitors sign up for that newsletter you grow your email list, which can become an entirely separate marketing tool.
  1. Do not post only ads to the groups. Also create posts that actually provide value, whether entertainment or information, to the reader. You want to build a relationship with the reader that makes them more inclined to trust your business.
  1. Whether posting ads or informative or entertaining posts, address problems that your product or service will solve for them. It doesn’t have to be a blatant cry for their business. Just making people think about the problem and creating an awareness that you can help contributes to the relationship.
  1. Use giveaways to encourage visits to your Facebook page. Giveaways don’t have to be costly. An informative report that addresses visitors’ interests or can cost you nothing to put together and increase your Facebook fan’s interest in your business.
  1. In all of your efforts, keep in mind that your success is dependent upon building a relationship with the individuals in the group and with the visitors to your Facebook page. Whether they are a few dozen or a few thousand, gear your campaigns to individuals, not groups.
  1. Be Honest. Sure, that’s your intention, but don’t let promotional puffery slip over into false statements. Assume that the reader will at some point become aware that a claim or a promise was false. When they reach that awareness, all of your effort toward building a relationship is at risk. It is much better to promise less and deliver on every promise.

For an explosive growth in your Facebook Page’s fan base, and a corresponding growth in sales, there is no more effective single tool than Facebook Groups. Make them a consistent element of your marketing plan.

10 Tips for Marketing Your Business with Facebook Advertising

10 Tips for Marketing Your Business with Facebook Advertising

Your company needs more customers, so you are examining marketing options. Advertising on Facebook is one option that you do not want to overlook. Facebook advertising is extraordinary in offering the ability to select a particular target audience, monitor the effectiveness of your ads, and modify the ads to adjust to responses. To get maximum results from Facebook Advertising, it just takes a few key steps.

  1. Begin With a Clear Goal. Two of the most common goals would be to generate sales directly from the ad or to increase awareness of your business while building a contact list for future marketing efforts. Everything about your ad should be constructed with your primary goal in mind.
  1. Choose the Geographic Area. Does your business only serve your local area? Do you sell products that can easily be shipped anywhere in the world? For either of these cases or anything in between, you can tailor the regions where your ads will appear to match your needs.
  1. Customize Your Ad for The Demographic You Wish to Reach. Because of the information Facebook collects about its users, you can define the advertisement’s target market based on age, gender, location, interests, or several other criteria. Combining those criteria allows you to be specific when you construct your ad for that target.
  1. Direct Your Ad to Existing Contacts. Upload a customer or contact email list. Any of the people on that list that are also Facebook members will receive your ad.
  1. Set Your Budget. You can choose to run ads continuously or for a particular period, and you can select how much you are willing to pay. Budgets are set as a maximum daily expenditure or total expenditure over the duration of the campaign.
  1. Use Images. Images receive far more interest and generate higher response rates than text-only ads. Consider creating multiple ads with different images to examine their relative effectiveness.
  1. Use Facebook Ad Manager. Ad Manager accumulates metrics on responses to your ads and presents them in comparison to goals established when the campaign was initiated. Using the information available, you can alter the campaign, changing the budget or target market or even completely re-creating the ad. A big plus – Facebook Ad Manager is available as a smartphone app.
  1. Use Conversion Tracking. With Conversion Tracking, you place JavaScript code on your website that tracks visitors’ actions. That JavaScript sends info to Facebook, where it is compared with their record of prospects that looked at or clicked on your ad. Among other things, you can determine how many people viewed your website or made a purchase after seeing your Facebook ad.
  1. Boost your posts. Boosting a post is a different type of advertising. Boosting a post causes it to appear higher in the News Feed of the ad recipients, thus raising the likelihood that it will be seen. You can have any post boosted, increasing its exposure.
  1. Always include a Call to Action. Salespeople know the axiom “Always ask for the sale.” Professional salespeople do not present information to prospects and hope they will choose to buy. They offer the information and ask the prospect to act – to make the purchase. You need to do that in every ad you create. Depending upon your desired response, include buttons or links asking the reader to respond. “Click Here to Buy,” “Like This Page,” or “Click Here to Receive My Newsletter” for example.

Follow these tips in creating Facebook ads and expect a transformation of public response to your advertising.

10 Tips for Marketing Your Business through Your Facebook Profile

10 Tips for Marketing Your Business through Your Facebook Profile

The best way to market your business on Facebook is through a Facebook Page dedicated to that business. However, your personal Facebook Profile presents some marketing opportunities of its own. First and foremost, using your personal profile starts with personal relationships in building business relationships.

  1. Let your friends know about your business. Make posts that specifically focus on the business. You can put a lot of information in one post, but it would be more effective to go through a number of posts, spread out over time, with each having a tidbit of information. The multiple posts increase the chances that any particular friend will see the post.
  1. When friends share your posts about your business and their friends Like or Comment on them, consider sending Friend Requests to those new contacts. If they accept your Friend Request, you have new friends that will be seeing your posts regularly.
  1. Use your ability to select whether each post can be seen by only Friends or by the Public to expand your ability to use your personal profile to interact with the Public.
  1. You should also Allow Follows. When you Allow Follows to your personal profile, you don’t have to accept individuals as Friends to for them to see all of your public updates. You also won’t have your news feed cluttered with the updates of all of your followers.
  1. Even personal posts can connect to your business. Your business is a major part of your life, so it is natural that some of your personal posts will involve things that are happening in your business. Keep those posts personal for your friends, but don’t overlook the opportunities to promote your business subtly at the same time.
  1. Don’t hesitate to create posts to your personal profile that are solely ads for your business. This is an effective place to do that, because your friends already trust you. You have to build that trust in new contacts. Keep it in balance, though. Even your friends will lose interest in your Facebook posts if they are about nothing but your business.
  1. Whatever the nature of post, if there is any connection to your business, include business contact info or a link to your website.
  1. Always work to find ways to include a “Call to Action.” Whatever you are doing to promote your business on Facebook, asking the reader to take some action that will strengthen their connection to your business is essential. Some possibilities are links to take them to your website or Facebook Page, or to sign up for your mailing list to receive an informative report or other information. Any response to a Call to Action gives you more information about the prospect and presents an additional opportunity to make them a customer.
  1. Use images intensively. A company logo, a photo of your place of business, or a photo of employees involved in some public service activity – any image like this draws more attention and gets more responses than text alone. Include text with, or even within, the image to further enhance its ability to create interest.
  1. Any professional certification or award is a subject of personal pride, but don’t overlook it as an opportunity to promote your business.

In marketing your business through Facebook, you have an entire suite of tools available. Don’t overlook the opportunities presented by your personal profile.

facebook groups

Create your own Facebook Group | facebook group

What is a Facebook Group?

A facebook group is an online place at facebook, there people with the same interests can come together without traveling. This groups can be open, closed or secret.

The 3 different levels of group privacy

  1. Open – Everyone on Facebook can view the group and join.
  2. Closed – Everyone on Facebook can view the group, but anyone who asks to join must be approved by an administrator. Only group members can view the content within the group.
  3. Secret – No one can see the group apart from members, access to the group is via invitation only.

Other as with a facebook page, every member in the group can post something. They can discuss together and talk about their experiences. They also can learn new ways for their purpose from the other members and the admin of course.

Why would I want to create a facebook group?

The admin can remove unwanted posts and can post also. As admin you can stick your most important post at the top. That’s handy because the thing you want to promote will always be on the top and seen by all members. So having an own group gives a lot of ways to promote your products for free. You also can get new customers, because new people will come into the group through your members, if they like the group. Customers you would other never reached. Groups are really great for free facebook promotion.

Hoe much work is having a facebook group?

You have to look every day at your group at least once, more is better. In begin you can make rules about what you don’t want to see in your group, but there are always some naughty people hoe go against the rules. You have to delete wrong post, looking out for people hoe spam the group and invite people.

To make your group actief you have to be actief. Post comments, like some posts, give them ideas about what they interested in and don’t post only your advertisement, but also some stuff they could be interested in. Quotes are always loved, funny pictures, a video that fits in your group or just some personal things that makes you human and not only the admin or the one hoe promotes his products.

Tip: if you’re a member off another group doe the same, people will listen to you more and will see you as someone hoe knows there he is talking about.

You can make one of more of your members, one you really trust also admin. There is often someone in your group or in your life that loves to manage a group at the way you want it to be. So less work for you once everything goes well.

So create your own Facebook Group, have fun with it , love your members, because they doe the most work for you for free and you have another great way to get free online traffic and more sales.

promote your facebook page for free

Promote your Facebook Page for Free | free facebook page promotion

There are a lot of ways for free facebook page promotion, learn how to promote your facebook page for free.

The first step therefore is to have relevant and interesting content. But how good your content may be, if nobody sees it, it’s worthless. But at the other way if you promote it without good content, it’s bad also. That’s because they maby see your page, but they will not like it. There is nothing to like then. How to make great content i will tell you in another post, for now we’re going for the free facebook page promotion.

Another important thing is, that you have to post on a regular basis. At least once a week, but once a day is much better. Once you have some followers, they will see your posts in the timeline and if they like them, also their friends will see them. Then it can happen, that their friends like them too and later the friends of the friends and go so on. At this way you get natural more fans and free facebook promotion.

Not alone for facebook, but also for all your marketing, is a good e-mail signature important. Put in every mail you write or answer too your important links and informations. Most e-mail programs have the option to have a standard signature. Also put in all your newsletters your link to your fanpage. You see, this is another nice way to promote your facebook page for free.

Even your facebook fan page is not your personal page, you still can write comments to other pages and post with your fan page name. You even can share content under the name of your facebook page. Like other relevant pages with that name, comment on them and share good posts with them. But never spam or try to promote your facebook page at this way. The important thing is that you give very good comments and advice . Ask questions or answer other people questions to let see that you are somebody with knowledge. If you like others posts, sometimes people want to know hoe you’re and then there is a big possibility, that they go to your page and you have again free facebook page promotion.

Share your facebook page with other social medias. Share it on twitter if you have a great post, at pinterest if you have outstanding pictures etc and this works in a two way street, share your other social media in your facebook f you posted there something that you think it is interesting for your fans. All your social media is a handy network to give more value to your facebook page.

Make a blog, if you don’t already have one. There a a lot of free blogs to make, but a paid blog gives more possibilities. Share your blog posts at your facebook page for great content and invite other to like your page through your blog. At blogs you can mostly have a share button, but you can also put a facebook box in there. How to doe that and more about blogs, you will read in an other post of me. But believe me, a blog is an outstanding way to promote your facebook page for free.

Dale Scoresby has made a great video about promoting your facebook page for free with groups. Enjoy it.

If you also have great tips for free facebook page promotion, i would love it, if you put them in the comments.

If you like this post, please share it with others and help them with their facebook pages. Share it on your facebook or other places and you have great content, that people may like.

facebook likes

1000 Facebook Likes

Social media as facebook is very important to get good customers.

At this moment i doe not much to get likes or to let this page found.  I even don’t tag this early posts. I don’t even  care of SEO now at this point. Why would that be ? Because i want good costumers, not only quick  a lot of likes. You can get a lot of visitors and facebook likes quick, but this likes are not important. You even can buy likes, they also are worthless.

You only want likes and visitors, that are interestested in your products, not the one’s that come and go.

47 vind-ik-leuks 2 deze week
25 berichtbereik deze week

You see, i only have 47 likes until now, but i also have 25 people hoe are interested in my work. Facebook often blocks some posts, because they want you to invest in payed likes. The payed likes you get are great, but they also cost a lot of money.

Investing in google adds and facebook adds also by twitter and go on, is important, but to start, you just need to show your work, your product, your information. let people know you’re here and that you have a great thing to share or sell. Show people that, what you have is great and likes will come at a natural way.

Maby i only have 47 now, i see it as yeah already 47.

25  of them liked my content, some off them bought already something and will buy again. They will share the good word and i will sell more. 47 likes are gold, others have 1000 likes in a week and nobody hoe buy something, so myn are more as gold. So know, being small is good if you have GOOD likes, having 1000 and NO GOOD likes is not so good. Because only people hoe really like your stuff are costumers now and in the future. Real costumers don t care about how many likes you have, they care about what they get.

They get a lot of attention and good work from me 🙂 THEY KNOW


Soon this site will launch

Soon this site will  launch to be complet

As you can see, there is a lot of work to doe.  Soon you will find here a lot of information, tips and tools.

But before that, i have to complete the design and the SEO. A wordpress site is easy to set up, but if you want a great word press site, then you have to work on that. Also it is important that you can find this site easily, so that is a bunch of work also. But the good news is, once i m ready i will tell you all about it, so that you have less work to get found and loved.

What can you expect further?

As i sayed information, tools and tips. I will make a free course, keep you informed with blog posts, making free and paid graphics and show you the way to get big in a lot of ways. I tell you where to start, how to go further and further and further. Also i will give you tools that make things easier and a lot off tips off great importance you never would know, without me.

Also i build a facebook page, there you already find a lot of my graphics and tips. Please like my page and keep informed about the launch.